Tower Tech, a leading cooling tower manufacturer, is excited to announce a rebranding with their updated logo, slogan, and website. The rebranding highlights Tower Tech’s efforts in providing sustainable efficiency through products which are designed to benefit buyers in a resource-constrained global economy.
“As a new company under the Hill and Smith Holdings PLC group, we felt it was the right time for updating our brand message, so it was reflective of the opportunities created through new ownership and leadership,” stated Micah Curtis, Director of Sales.
Tower Tech’s new logo respects the history of the company and yet progressive with a positive future. The new slogan, “Sustainable Efficiency,” reflects the company’s continued commitment to innovative solutions that easily adapt to a smart world. Tower Tech’s efficient product line is focused on making meaningful contributions to reducing energy consumption and lessening environmental impact without sacrificing the value proposition for the stakeholder.
“Through technology and innovation, Tower Tech is bridging the gap between sustainability and energy efficiency,” stated President, Mathu Solo. “Companies have focused on chasing energy efficiency or environment sustainability but figuring out how to combine them as sustainable efficiency is much more challenging. Our holistic business strategy allows us to manufacture a more viable product that is cost effective and generates a minimal carbon footprint.”
Tower Tech’s updated website, www.towertechusa.com, displays a new design and better functionality for users. The website improvements make navigation easier and information more accessible. Using an adaptive design provides a similar user experience whether using a desktop, tablet or smartphone. The overall design enhancements offer a straightforward layout with quick buttons for easy access to information. A resource library provides a wealth of information on Tower Tech’s sustainable solutions in just a few quick clicks.
Established in 1985 in Oklahoma City, Oklahoma, Tower Tech is an innovator in the cooling tower industry with its patented technology and superior design. The Tower Tech modular cooling tower provides the lowest life-cycle cost making it the preferred model for many large HVAC and industrial companies looking for sustainability in today’s marketplace. Tower Tech was purchased in 2017 by Creative Pultrusions, a subsidiary of Hill & Smith Holdings PLC, which is an international group with leading positions in the design, manufacture, and supply of infrastructure products and galvanizing services to global markets. It serves its customers from facilities principally in the UK, France, USA, Sweden, Norway, India and Australia. Headquartered in the UK and quoted on the London Stock Exchange (LSE: HILS.L), Hill & Smith Holdings PLC employs some 4,200 staff, principally in 7 countries.